What is Cybersquatting & Typosquatting? Difference Between them & its precautions?
Internet marketing is getting more and more popular nowadays among businesses around the world and for marketing purpose, most of the organization are using websites but using websites for marketing purposes can sometimes also cause a serious risk to an organization. Attackers are taking advantage of this feature and are developing new techniques to affect the organization and some of those techniques are explained below.
Cybersquatting and typosquatting both can cause serious risks to any organization and can affect the organization’s reputation, security, and income.
- Cybersquatting is generally defined as buying website URLs of already established companies or organizations that do not have a related website.
- Typosquatting is generally defined as buying a website URL looks similar to the original or real website URL of an established organization but that URL actually contains a typo.
What is Cybersquatting?
Cybersquatting is also known as URL Hijacking. It is a process of buying domain names related to the popular organization so that they can resell it in the future at a high cost. Cybersquatting involves registering website URLs of an already established organization or company that do not have a website related to that domain name.
For example, If an organization like Samsung did not have a website and cybersquatters registered www.samsung.com so that when Samsung wants to create a website according to its name, it has to pay a huge amount to the cybersquatter and buy that website URL.
In such kinds of cases, Samsung cannot have a different website because most of the customers will think that the Samsung website will be something like www.samsung.com. This will cause damage to the brand reputation and its customers could be misled to the false website. That’s why Samsung will have to buy that URL from the cybersquatter.
What is Typosquatting?
Typosquatting is buying a website URL that appears similar to the real organization URL but actually, it contains a typo.
For example, Fake URL will look like linkdin.com but the real one is linkedin.com and for facebook, the fake URL can be faceboook.com but the real one is facebook.com
Typosquatters basically buy such kind of domain names so that they can execute their malicious intent. They can use the domain names for a phishing attack or can also take advantage of the users who are landing on their websites because of some typo errors.
How to stay protected?
- It is always recommended to check URL in the address bar before logging into any website.
- Use anti-spoofing technology so that you can stay protected from such attacks.
- Researchers recommend the organization to include SPF and DKIM in their DNS.
- Also, verify that the website you visit has an SSL certificate.
- The Organization should educate their employees, how to identify fake domains.
- It is also best to install good content filtering so that you can easily recognize less reputable links.